Salmon Carpaccio packaging design

Suempol is one of the largest producers of salmon in Europe, and Carpaccio is an innovative product with three ingredients in a box - Norwegian Salmon, Vinegret Sauce, and Parmigiano-Reggiano Cheese. In accordance with the brief we received, we made a packaging design that places the product in the premium category.

In the aforementioned packaging design, we focused on an economical design, unusual advertising photography, and a strongly marked name, additionally signaling the health benefits of salmon (Omega-3 acids).