Sunflower spread - product label designs
Solis is a brand introduced to the market by Conscious Foods from the USA. As an advertising agency, we were invited to cooperate on the logo and packaging design.
The packaging in the form of a plastic cup with a lid contains a delicious and healthy dip for sandwiches and salty snacks. The sunflower-based product, gluten-free and non-GMO, comes in a variety of flavors.
Packaging design, in this case - labels, was based on a strong representation of sunflower petals, and the variety of flavors was emphasized with color.
The packaging of the product stands out on the market shelf due to the strong color contrast and the lack of direct presentation of flavors with photos of ingredients. The label designs bring to mind the sun (hence the name Solis), summertime, freshness.
- Label design
- logo design